How to make innovation deliver business results for you

“Insanity: Doing the same thing over and over again and expecting different results.” – Albert Einstein

When business leaders look for exponential growth in business, they assume or expect their managers to think and act differently to achieve business goals.

How well equipped are the managers to make this work? How are the managers trained to think innovatively? Sadly,most managers lack the necessary ability, experience and skills to do this.

It is here that R Sridhar* delivers value through his Innovation Coaching. He uses a dual coaching process to do this. He uses one-on-one to coach the business leader. He uses group coaching to coach the direct reports who work with the business leader.


CEO assigns an innovation project to a Business Head and his team.
Sridhar’s involvement will start at this stage itself. That is the first step.

Step 2: Sridhar facilitates a group meeting with the business head and his team. Purpose: To get clarity, define scope, articulate success criteria and plan action and review plan.

Step 3: Sridhar works closely with the business leader and team to help them get new ideas hitherto not thought of, select the right ideas and develop them into robust action steps.

Step 4: Support during execution. What to do when the team is stuck or faces unexpected barriers. How to respond and not react.

Step 5: Complete project, record process – what went well, what could have been better, what was missing. What would we differently, if we were to start afresh.

Step 6: Submit report including lessons learnt.

Sridhar has facilitated over 450 Creative Problem workshops**. This has provided him ample insights on why and where managers feel “stuck”. He was an Innovation Coach for two of the Tata Group companies. In one he helped the client set up an idea management system. In another he worked with teams and helped them identify relevant business challenges, ideate, arrive at high impact solutions, measure results, share learnings.

A no-obligation conversation with Sridhar might help. You can then decide how you might want to use his experience and expertise. An help your people innovate in a relevant project of significance.

*Sridhar has 30 years of experience in the advertising agency business (25 with Ogilvy & Mather where he was director on the board of the Indian company) and 19 years’ experience as an Innovation facilitator and consultant.
** Read my blog“50 ways in which I may be able to help your business” at

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