Digital Sample – Free

 

Close-up of a Indian young girl sitting in cafe and tasting a delicious pizza.

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Contents

Foreword

Acknowledgments

Author’s Note

Endorsements

 

 

Prelude

The First Meeting

“Creative Block Busting

– 7 Keys to Unlock The Real Power of Ideation.”

 Key No. 1: The Master Key. Define what you want ideas for

Defining the problem step-by-step

Defining the problem – another approach

The art of asking questions

Using the question pack

The bug list method

The three question method

Conversation starters to define a challenge

Challenging assumptions to define a challenge

Challenge statement examples

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